Groupe Lauzon, a Montreal-based family business uniting six car dealerships in Laval, Blainville, St-Eustache and St-Hubert.
The Lauzon Group wishes to create a video intended for its new employees to introduce the company, its mission, its values, and its quality standards from a customer service point of view.
Osko has proposed an “In-scene Out-of-Scene” concept, which starts from a brief history of the company to a tour guided by the host, making understand the importance of customer service at Lauzon.
This video generates a feeling of commitment, belonging, and pride in the new employee, in addition to conveying the values of the company and offering them essential knowledge.